It changed its name to Movimiento Ciudadano, took AMLO's eagle for its party logo, dissolved its national executive committee, and converted its party president into a "national coordinator." It also opened up 50 percent of its candidacies to non-party members, or "citizens."
It has essentially remained the personal outfit of former PRI governor Dante Delgado Rannauro, who created the party as a means to return be governor of Veracruz, but after 2006, when its registry was in clear danger, threw his lot with AMLO and the party drastically "radicalized," despite being very non-programmatic and even center-right in most of its previous pronouncements, when it also often allied with PRI and PAN on the state level. It has a handful of senators yet saw its number of deputies reduced in half in 2009, when it competed on its own list rather than on a common one with the PRD, and is close to electoral extinction .
Hence, Movimiento Ciudadano.